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For Our October Technical Webinar
From Inbox to Action
Turning Email into Structured Business Processes
Businesses have spent years automating their ERP systems. But a huge amount of the work entering those systems still arrives through an inbox first.
Shared inboxes — service@, orders@, support@, accounts@ — are work queues disguised as email accounts. Someone still has to open each message, decide what it is, work out who it belongs to, and capture it somewhere else. Outlook was never built to manage that.
In this session we’ll look at:
- Why email has always been the hardest thing to integrate
- How AI changes the maths on structuring unstructured communication
- A live demo of Mail Manager, showing what ‘inbox as managed process’ actually looks like
Presenter
Justin Burgess
Justin Burgess is CO3 Technologies’ Team Manager: Data Analytics, where he’s spent the past four years turning messy, real-world data into decisions people can actually act on. He has a habit of digging past the obvious question to find the one worth answering, and he’s just as comfortable in the weeds of a broken process as he is mapping out where a team should head next.
He is a strategic thinker, and it shows up in how he works: he’ll spot the pattern in a pile of email before most people have opened the tenth message, and he won’t call something fixed until it actually works. In this session, Justin brings that same approach to inbox chaos — what turns a shared mailbox into an unmanaged work queue, and what it actually takes to turn it into a structured process.